Today, women are excelling across sectors, and real estate is no different. Women’s Day draws the world’s attention towards the strength that women display every single day and are people who must be celebrated every day. This year’s theme ‘Accelerate Action’ couldn’t be more apt for an industry like real estate – one that has historically been known to be more male-dominated across our country. However, slowly but steadily, women professionals in real estate have been breaking the bias and challenging the status quo. In a dual role now, women are proving each day that their multi-tasking potential is par excellence in both professional and personal domains. Real estate companies have become alert to the skills women exhibit and hence are making changes in their policies and are enabling women in various ways to optimize their performance. From realtors to buyers, women are playing the lead role in varied segments of Indian real estate. Women are known to multitask, which is a critical aspect in real estate owing to the complex nature of the industry. Moreover, the next generation of female entrepreneurs is steadily accepting real estate as a promising and viable career opportunity. One of the primary merits women possess in the field of real estate lies in their inherent aptitude for collaboration and adept communication. Women tend to bring in a combination of compassion, focus, assertiveness, and determination in various segments of the sector. The inspiring stories of women taking up leadership roles in the real estate sector have proved that traditional homemaking roles are no longer roadblocks in their professional growth. As the participation of women increases in the real estate sector, they are actively advocating for gender parity, commemorating their achievements, and setting up platforms to rectify existing imbalances. The industry is seeing that gender diversity is not only about equality but also about advancement and success. The future of real estate contains enormous promise and opportunity, with women leading the way
