CNH Industrial ‘Jal Sanchay’ initiative wins ‘Silver’ at CSR Times Award 2021
Recognized for adopting four ponds in Greater Noida and Pithampur as part of a sustainability conservation project to rejuvenate community spaces in areas surrounding its operations
CNH Industrial, a global leader in the capital goods sector, which produces agricultural equipment (Case IH and New Holland Agriculture) and construction equipment (CASE Construction Equipment) in India has received a Silver CSR Times Award 2021 for its ‘Jal Sanchay’ project. The virtual awards ceremony, held on 17th December 2021, was attended by Mr. Bimal Kumar, Sales Director, New Holland Agriculture, India.
Acknowledging the award, Raunak Varma, Country Manager, CNH Industrial India & SAARC, said, “We, at CNH Industrial, are always focused on the environment, people, and the local communities in which we operate. Through the ‘Jal Sanchay’ campaign, our goal is to raise awareness regarding water conservation while delivering access to clean water to the communities residing near these water bodies. We appreciate the local municipal authorities and other stakeholders’ constant support and collaboration. Recognition of this kind is gratefully received and encourages us to strive harder to accomplish more in the future.”
With a commitment to providing the maintenance and upkeep of these ponds until March 2022, the ‘Jal Sanchay’ project aims to revamp, rejuvenate and conserve three ponds in Greater Noida, Uttar Pradesh, and one in Pithampur, Madhya Pradesh. The project helps recharge groundwater by cleaning weeds, removing sludge, deepening the ponds, installing solar lighting, planting in addition to beautification. The initiative will also have a positive environmental impact in the long-term as the plantation work done in and around the ponds’ borders will enhance biodiversity in the area.
The Company, since its inception, has strongly believed in sustainable practices and has therefore aligned its businesses accordingly.
CSR Times is a national monthly publication on Corporate Social Responsibility. CNH Industrial’s project won in the Environment, Climate, Forest, River/Water Waves category.
