Treating India as Global Player: A Collaborative Vision

Tell us about your experience with EXCON 2017 this time?

With regard to our Volvo stall, the enquiries are really fantastic, not just for the recently launched product but also for the other products of the company, like the ones for the road construction and mining segment. A lot of customers not only enquire about the products but also come to close deals.  Till now, we have already closed 40-50 deals and  it is a good return on our investment and growth.

Shed some light on your next endeavor or vision say post EXCON 2017?

I think we have the products that we want. So, our primary  aim is to now reach out to customers and actually sell these products. The EC 200D that we have launched gets us closer to the customer needs. To make this endeavor a success, we need to focus on making this product better and create a better selling agenda for the other existing ones as well. The dividend of this investment will be coming in the next years and I hope we will be able to increase our lead in the market share with this product launch.

Please elaborate more on operating in the Indian market.

The government’s main job is to create a suitable environment and our job is to actually use that environment. When it comes to players, different brands are playing in this market. The one great thing in the Indian market is that, every manufacturer here is focused on the customer but it also makes it very competitive. Nobody takes the customer for granted and everybody is trying to innovate and introduce something unique to their product.